VALUE ADDED: Making and Presenting Content for the Web
12.30 – 4.45 pm on Wednesday, 11 July 2012 | Middlesbrough Institute of Modern Art
Just how effective are we in harnessing the web’s potential as an information-giving and audience development tool?
The web is part of the fabric of our lives, the place where we daily find information, interact with other people and market our organisations. Yet some still regard a website as an add-on – something more akin to an online brochure than a dynamic experience in itself.
North East Contemporary Visual Arts Network in partnership with Axis, have developed a day of workshops all about how we can create and present web content that users will actually want to read and view. The aim is to make users STAY on our website and return again, giving existing audience-members a deeper insight into what we do and encouraging others to take an interest for the first time.
The day will take place at mima on Wednesday 11th July, beginning at 12.30pm with a chance to catch up and network over lunch, and the workshops take place from 1.30-5pm. These workshops are free to attend, however places for the workshops are limited, and will be booked on a first come first served basis.
The workshop sets out to encourage a user-centred approach to making and presenting content for the web, with a range of practical activities, presentations and tips designed to help us sharpen up our skills.
The event has been designed for staff working in visual arts organisations, galleries and artist-led spaces – it’s for anybody who is interested in developing web content that can better support their business aims and artistic programme.
Please note: you can attend both events, or just one of them, please indicate when booking what you would like to do and also if you would like lunch so we can confirm catering.
Contemporary Visual Arts Network
The Contemporary Visual Arts Network’s ultimate goal is to nurture contemporary visual artists and organisations in order to produce internationally regarded, critically engaged work that is valued by our society.